Marketing Plan
There is an excess supply of health services on the market. It is necessary to invest in marketing to seek the differentiation and positioning of your brand in the market in order to stand out and attract more patients to your practice.
Our marketing planning work aims to answer three basic questions: Who is your ideal customer? What is your market position with this customer? And how to attract clients of the ideal profile to your practice?
What does a marketing plan contain?
- Your ideal customer's profile;
- Market research;
- Determine your clinic's strengths and weaknesses, as well as the opportunities and threats of your external environment. SWOT analysis
- Competition Analisis
- Revenue Projections
- Establish a brand positioning strategy;
- An media plan;